 Marketing
Strategy
Our Approach
| Satisfying
Consumer Needs - Developing Worldwide Distribution
Networks |
In
order to satisfy customer needs. Mustek places
a high priority on the development of its top
quality products and services by working through
our subsidiary offices and our worldwide distribution
networks. We gather in global marketing information
on a day-to-day basis and this gives us a good
understanding of market trends and competitions,
thus allowing us to keep the leading position
in the industry.
As a leader of digital imaging, audio and video
technology development, we also work intensively
with our partners, to increase worldwide market
share and toward globalization.
We are devoted to linking with a complete product
line and marketplace, striving to satisfy our
customer's needs in everyday life.
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Mustek Branches
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Mustek
Systems, Inc.
Founded
in Oct.1988. Became the headquarters for Mustek
branches, mainly devoted to product design and
research & development functions. It is the
highest administrative base.
http://www.mustek.com.tw/
Mustek,
Inc.
Founded in 1989 in Irvine City, California, the
U.S. subsidiary is in charge of the marketing
and sales, technical support and customer service
for all Mustek customers in Americas.
http://www.mustek.com/
Mustek China Factory
Dec. 1997 Established
factory in China, Dong Guan. in charge of manufacturing
functions.
Hangzhou R&D Center
Founded in 2001,
mainly devoted in research and developing digital
imaging products. Ensuring design quality and
manufacturing process to increase value of our
products.
Shenzhen R&D Center
Founded in 2002,
mainly devoted to developing high-quality audiovisual
products.
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Our Vision
| Seeking
a Better Future, Forming New Relationships |
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The recognition and merit of our products in the past will be our stepping-stones to our future success. Mustek places an emphasis on consumer support to the public and will continue to strive to work closely with our customers throughout the world to develop new consumer relationships.
With our customers' best interests in mind, we will continue to increase distribution and communication channels. We set our sights at upholding our leadership position.
With style and simplicity in mind, Mustek always strives to deliver futuristic technologies to customers with simple touches.
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